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McAfee® SECURE™ for Websites Services
Improved sales conversions by an average 12%*
April 22, 2010Most Online Shoppers Wait More than One Day (Marketing Vox)The findings of "Digital Window Shopping: The Long Journey to Buy" indicate that the average delay between first visit to a site and final purchase was 33 hours and 54 minutes.
April 19, 2010McAfee Lends Security to 99% of Rich Media Ads in U.S. (WebProNews)McAfee and Adgregate have partnered on what they're calling the industry's first secure advertising. WebProNews spoke with Brent Remai, VP of Consumer Marketing at McAfee about what this means for advertising.
March 10, 2010Reduce Abandonment and Turn Your Site's Browsers Into Buyers (practical ecommerce)Cart abandonment rates are soaring with the economic downturn, but are you writing off customers prematurely? Join us for a free, educational webinar discussion of ground breaking research into the concept of purchase delay, or the time it actually takes a shopper to make a purchase after visiting a site.
March 5, 2010McAfee Wins 2010 SC Magazine Awards in Multiple CategoriesMcAfee, Inc. (NYSE:MFE) has been recognized with SC Magazine's 2010 Awards in the following categories: Best Anti-Malware solution and Best Security Solution. The announcement was made yesterday at the annual RSA Conference in San Francisco.
March 3, 2010McAfee Launches Vulnerability Detection and Response GroupMcAfee, Inc. (NYSE:MFE) announced the formation of the McAfee Vulnerability Detection and Response Group, which is chartered to respond to critical outbreaks by providing incident response and forensics specialties, as well detailed root cause analysis, provide detailed vulnerability analysis of malware samples and drive vulnerability discoveries throughout McAfee and its partners to ensure quick patch creation by the vendors affected.
February 12, 2010Z Gallerie Furnishes Security with McAfee SECURE ServiceSteven Kartstein has run Z Gallerie's online operations since 2003: I knew people were worried about credit card and identity theft. But it didn't click with me how we could communicate with our customers that their Z Gallerie shopping experience was safe. Then I downloaded a McAfee white paper and I started thinking about this in a different way.
January 25, 2010Why Do We Take Risks When We Shop Online? (Alibaba)By now most of us know how important it is to protect our personal information when we shop online, yet many of us continue to shop even when we suspect that a site might not be safe. So, why do we ignore warning bells and go ahead with risky purchases? Part of the problem is that it is difficult for many shoppers to determine whether a specific site is safe or not.
January 14, 2010Use Trust Seals to Increase Conversion Rates (eBusiness Optimization)Smart online marketers use seals on websites to transfer trust from a well-know company to visitors and to make them feel comfortable about their privacy, confidentiality or other concerns. In our terms, we use them to increase the conversion rate of websites.
June 30, 2009The Sad Tale of Abandoned Shopping Carts (eMarketer)According to an e-tailing group survey, nearly 60% of US online retailers surveyed are seeing cart abandonment rates of over 20% this year.
March 17, 2009Retailers Missed Out on $21 Billion in Sales in 2008 Due to Online Shopping Fears (Javelin Strategy & Research)The study found that 12 percent of fraud victims report they no longer shop online, while 25 percent said that the frequency of their online purchases has decreased, and 19 percent say they now spend less money when shopping online.
Candy.com
Greg Balestrieri, Founder and CEO
Scendix Software
Dick Schiferli, Co-Founder and CEO
Justoffbase
Tim James-Parker, Co-owner
Warehouse Skateboards
Mike Duncan, CEO
BilletAnything
Alan Faygenblat, Owner
Z Gallerie
Steven Kartstein, Internet Operations Manager
Jelly Belly
Jason Marrone, E-Commerce Marketing Manager
Roush Performance Products
Jack Roush Jr., Dealer and Consumer Marketing
Container & Packaging Supply,Inc.
Keith McCauley, Director of Marketing
Littman Brothers Lighting
Jeff Bengtson, Internet Sales Manager
ID Card Group
Mark Soeth, President
Foreclosures.com
Dave Nespole, CTO
Spencer Gifts
Jay Greenberg, Director
Vermont Teddy Bear
Bill Cronin, Ecommerce Manager
TackleDirect
Patrick Gill, President and CEO
Stacks and Stacks
Cathy McManus, Ecommerce Manager
Register to download research you can use today to help you grow your business.
Digital Window Shopping: The Long Road to BuyCart abandonment is soaring with the economic downturn, but are you writing off customers prematurely? Register now to get cutting edge research and practical tips you can implement today to help reduce abandonment.
The Truth About TrustmarksWhich trust mark is right for your business? Register now to understand the strengths and weaknesses of the four types of trust marks.
- Reputation (e.g. Better Business Bureau)
- Privacy (e.g. TRUSTe)
- Secure Sockets Layer (e.g. Verisign SSL)
- Security/Vulnerability Scanning (e.g McAfee SECURE™ service)
10 Tips to Building Trust OnlineIf you want a shopper to become a customer, they need to trust that you will protect their information when you ask for credit card, e-mail, telephone, address and more. Indeed, building trust is the great challenge for online retailers, regardless of their size, retail store presence, year founded, stock price or product selection. Register now for this easy-to-follow guide to how you can build online trust.
Data Sheet: McAfee SECURE for Websites ServiceOnline merchants have a big problem. According to TNS (2006) 70% of potential customers have terminated online orders due to a lack of trust in the website. Fortunately, McAfee has the answer: McAfee SECURE for Websites Service that arms e-commerce businesses with what they need to build trust and increase traffic and online sales. We deliver the most comprehensive certification standard available, along with a better return on your security investment. The service also leverages the McAfee brand that consumers know as the world's largest dedicated security company. When you boost your customer's confidence, you boost your bottom line.
Data Sheet: McAfee PCI Certification ServiceTens of thousands of organizations get their PCI Certification from McAfee, the world's largest dedicated security company and PCI Approved Scanning Vendor. McAfee PCI Certification Service includes scanning, remediation assistance, technical support, self-assessment, and validation of your compliance status. The service is easy to use and specially designed for Level 2, 3 and 4 merchants that need to successfully and confidently complete PCI certification.
Data Sheet: McAfee Vulnerability Assessment SaaSNetwork perimeter and website breaches are increasing common, leading to devastating consequences for your company's online operations - loss of customer trust, decreased revenue, downtime, and legal repercussions. In fact, over 70% of websites are vulnerable to hackers. McAfee Vulnerability Assessment SaaS' accurate vulnerability scanning and reporting technology identifies the presence of security holes, including dangerous web application risks, and then provides the information you need to prioritize and rapidly address risks across business units and IT groups.
White Paper: The McAfee SECURE StandardThe McAfee SECURE™ standard is an aggregate of industry best practices, designed to provide a level of security that an online merchant can reasonably achieve to help provide consumers with better protection when interacting with websites and shopping online.
White Paper: McAfee SECURE Technical White PaperMost security efforts lose effectiveness over time. Any changes in your web server, web applications, or other infrastructure configuration, can unintentionally open the door to security hazards. Add to this the many new threats identified each day and you have a situation where security measures need to be continuously tested. The McAfee SECURE service provides automated network security and web application audits combined with an interactive, highly customizable vulnerability management portal. The service is delivered as Software-as-a-Service, a completely web-based service. It requires no installation, no set-up, no hardware purchases, no software development, no security expertise and no special training to use. We act as your watchful set of eyes to monitor your servers' vulnerabilities 24/7 to help ensure your network is protected around the clock. More than 80,000 certified McAfee SECURE web sites use our technology to help protect themselves from hackers, and benchmark their network security against the McAfee SECURE data security standard. Our advanced vulnerability discovery and management technology provides an easy-to use, reliable and comprehensive solution with a proven ROI.