Case Study

How a B2B folder boutique achieved a double-digit increase in quote requests.

Industry
Office supply
Founded
2003
Increase
11.57%

Founded in 2003, Company Folders is a folder boutique that sells to everyone from local businesses to corporate goliaths. The CEO and founder, Vladimir Gendelman, knew that as a small, relatively new company, gaining the trust of potential clients—even to do something like requesting a quote—could be a challenge.

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Because he wanted his business to grow quickly, Vladimir knew he couldn't spend the years it often takes to build a sturdy reputation. He needed a leg up—and fast. When looking into security seals, he opted for the McAfee SECURE service because he found it on other sites he respected. After testing the service out, Vladimir was thrilled to see a sales increase of 11.57%!

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